Context
Better Call Moving provides residential, commercial, long-distance and storage services across several US regions. The website serves households, businesses, educational institutions and other organisations.
A broad service network with a short path to quote
Better Call Moving brings residential, commercial and specialised moving services into one website with a detailed quote flow.
ClientBetter Call Moving
IndustryMoving, storage and logistics
A website designed to scale with the network
The architecture supports many services, audiences and locations without losing the primary conversion action.
Project details
Demonstration data- Budget
- $9,800
- Delivery time
- 9 weeks
- Technology
- Team
- Project manager1
- UX/UI designer1
- Developer1
- QA engineer1
Challenge
Organise a broad set of services and journeys for different audiences. At the same time, the quote form needed to stay prominent, collect enough information for a personalised estimate and avoid turning the first screen into a long questionnaire.
Solution
We divided navigation into residential and commercial journeys, grouping services around actual customer needs. The multi-step first-screen form collects date, service type and move size before asking for contact details.
Dedicated service pages, local routes, offers, FAQs, reviews and the blog create a content layer around the primary action: book a move or request a quote.
Explore the project
Real website screens. Choose a device and open an image to explore every detail.
What launched
The launched service website keeps a large information architecture connected to the business action. Visitors can begin a quote immediately, choose the right service route or continue to a local city page.
Other cases
More projects with different business contexts and solution structures.
Need a platform for a growing service network?
We will design the structure, forms and local pages as one manageable system.
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