Built around your workflow
We walk through a deal with your sales team, then design its stages, customer records and fields.
Custom CRM development
Customers in one spreadsheet, tasks in another, conversations in chat? We build CRM software around your sales and daily work, with the fields, roles and reports you need.
Discuss your requirementsBefore we startScope and budget
After launch30 days of support
When a custom CRM makes sense
A custom CRM is worth considering when existing platforms do not support important workflows, permissions or data requirements. We compare custom development with adapting an existing product, including licence, support and migration costs. We map the deal lifecycle and build an interface prototype. Together we decide which modules belong in the first release and which can follow.
Routine automation
We set up reminders, enquiry assignment and document templates to reduce manual steps.
Transparent reporting
Dashboards with stage-by-stage conversion, manager workload and a real-time sales forecast.
Flexible roles and access
Everyone sees only their own data: branches, departments, permission levels and a full user action log.
What the work includes
This is what the work can include. We will decide what your project needs together and agree the scope before starting.
Requirements and prototype
- Workflows and constraints
- First-release functionality
- Key screen prototypes
UX/UI design
- Interface structure
- Responsive layouts
- States, errors and guidance
Development and integrations
- Pipelines, deals and contacts
- Permissions, tasks and reporting
- Migration and APIs
Testing and launch
- Testing agreed workflows
- Access and documentation
- Post-launch support
How we work
You see the work at each stage and can ask questions. Your technical lead helps with decisions, and the weekly update shows what is done and what comes next.
Sales process analysis
We interview managers and team leads and map the real journey of a deal from lead to payment and repeat sale.
System design
We design the data structure, pipelines, roles and interfaces. You see a clickable prototype before development starts.
Iterative development
We build the CRM in parts and show working versions. If it helps, we agree an earlier launch for the core modules.
Data migration and training
We migrate customers, deals and history from legacy systems and spreadsheets, then train the team on real scenarios.
Support and evolution
After launch we keep evolving the system: new modules, integrations and improvements driven by business priorities.
A project from our portfolio
Explore the design, pages and details of a LONCH project.
Before you start
Cost, preparation and project support.
Custom CRM or an existing platform?
We compare your workflows with existing platforms, including integrations, licences, support and future changes. If a ready-made CRM meets the requirements, implementation remains an option.
How are contacts and deals migrated?
We agree the dataset, check duplicates and map fields. A test migration is validated before the final switch. The transition and backup plan are agreed before working with live data.
What determines the development cost?
The cost depends on workflows, design complexity, integrations, data migration and available materials. After clarifying the brief, we define the scope and estimate. The budget is agreed before development starts.
How is the launch timeline agreed?
We review the scope, external dependencies and content readiness before agreeing milestones. If you need an earlier release, we define which functions belong in the first version.
What happens after launch?
We provide 30 days of support after release and help with launch issues and team questions. Further features and product development are planned separately.
Show us how your team works.
Start with a spreadsheet, your current CRM or a few examples of daily tasks. We will work out what the new system needs to do.
Discuss a project